Archive for the ‘Social Networking’ Category

Social Media for the Big Guys

Friday, July 15th, 2011

Social media is helpful for all businesses, but for some of the medium and bigger companies out there, their ways of using social media can be different. An article by Jay Singh from DigitalTrends.com, “Five social media marketing ideas for businesses,” suggests listening to your consumer because even if you’re not on Twitter of Facebook yet they are probably already talking about you. It’s time for you to get into that conversation. To read the other four ideas, click here.

Marketing From Home

Friday, June 10th, 2011

As a person running a business out of your home you may not think that you have enough time to use social media. That, or you don’t think it will help your business. An article by Yolander Prinzel from Investopedia.com, “6 Way Social Media Helps Home-Based Businesses,” gives you reasons why using social media for your business is a good idea. To check out the article, click here.

Can Social Media Help Small Business Too?

Wednesday, March 16th, 2011

In short, yes! It’s crucial for your business, no matter the size, to be using all sorts of social media outlets (Facebook, Twitter, blogs,etc.). The article, “Living Social,” from AmericanDryCleaner.com has some great stories about small businesses using social networking to help with sales or with being in touch with consumers. One cool example from the article was a cleaner business in VA who told their customers about “Free Pants Wednesday” on social sites that led to a huge increase in sales. To read the full article, click here.

Social Media Leading to Jobs

Friday, March 11th, 2011

It seems like everyday social media is becoming more imperative in everyday life. What may have first seemed like a way to catch up with old friends is so much more than that. An article from MercuryNews.com, “Social media helping drive Silicon Valley job growth,” talks about the use of social media in the current job world. More and more job listings, including those in Silicon Valley, are using the keyword “Facebook” (28,500 since March 3rd just on SimplyHired.com to be exact). So maybe the social media sites you once thought were only good for catching up with old friends can now catch you a job.

Brilliant Example Of Online Video Usage

Thursday, March 10th, 2011

Ad Age has an article called, “Best use of web video for reader/viewer engagement” that talks about a video that had more than 4 million views within the first five weeks. This successful video is called, “Just Askin': Your Questions answered by Top Athletes”.  To read more about this video click here.

Online Video Viewers Grow

Thursday, March 10th, 2011

According to The Nielsen Company there has been a ten percent growth of people watching online videos from last year to now. There was an impressive increase of 127.6 million views inFebruary 2009 to 141 million one year later. For more specific data view the article here.

Levi Strauss Advocates Web Videos

Wednesday, March 9th, 2011

The chief marketing officer of Levi Strauss expresses why advertising dollars are worth being spent on web videos. Watch this three minute video to see what he has to say.

IPhone Makes Web Videos More Accessible

Tuesday, March 8th, 2011

This article by Dan Frommer talks about how the IPhone design isn’t that significant, as ascetically pleasing as it is, but rather how the people use their phones. Around 85% of IPhone users spend time searching the internet and 31% view TV and video on their phones.

​Web Videos Were Even Making a Stand in 2008

Sunday, March 6th, 2011

Web video fans are increasing their time spent viewing online clips even though the internet community as a whole as decreased their time streaming videos.  In April 2008, 71% of internet users were watching videos. For more information read the article here.

How should you reach your audience: Google or FaceBook?

Thursday, October 28th, 2010

Advertising online is continuously growing and the places to do so are increasing as well. Some of the better known places to have your business advertise are on Google and Facebook. In an article from entrepreneur.com, “Facebook vs. Google” Starr Hall compares what both Facebook and Google have to offer as advertising tools.